Team Ocean Grown
WHAT WE MANAGE:
Social media management during their race
IG, FB, Tiktok
Fundraising efforts via social platforms
the problem
Team Ocean Grown someone to share race coverage while they rowed across the Atlantic,
with the goal of raising money for charity.
our solution
We received raw content via satellite comms, edited and curated content to share on each platform, created graphics to showcase sponsor related posts and encouraged donations to their charitable fund via social media channels.
awesome results
Grew their account from 2K to nearly 10K during the race coverage, had various videos go viral on Instagram, communicated with fans through daily race updates on socials with progress graphics, fundraiser reminders and sponsor shoutouts. Momentum post race continued and their account grew to 20K.
“Our following on Instagram went from less than 1K to nearly 10K during the race as a result of not just the challenge we were undertaking, but the way in which Sonya crafted our story to be shared and told from our media. Since then, our Instagram has continued to grow up to 21K with the momentum she created during our campaign”.
“Sonya took the time to stitch together our media to share our story with the world, and what we loved most was that she relayed the response back to us. She did an incredible job of communicating how viewers responded to our media, while continuing to inspire us in areas where we could share more”.
“Sonya valued our mission and our vision, and was full of creative ideas that helped us expand our following, support our sponsors, as well as generate donations to our charitable cause”.
